Fair would be a great shade for someone who has procelain to fair skin tones like Emma Stone & Adele who have cool, pink undertones or Nicole Kidman who has a warm, yellow undertone.

Medium our most popular shade group, is for that average complexion that tans fairly well but still has pink to honey warm undertones like Julia Roberts who has cool pink undertones or Jennifer Lawrence who has warm, yellow undertones.

Warm is for that more olive, Mediterranean complexion like Kim Kardashian who has cool, pink undertones or Jennifer Lopez who has warm, yellow undertones.

Tan would be a great shade for someone who has Latina or caramel colorations such as Zoe Saldana who has cool, pink undertones or Beyonce who has a warm yellow undertone.

Deep is ideal for that medium coffee coloration such as Halle Berry who has cool pink undertones or Rhianna who has a warm, yellow undertone.

Rich is perfect for darker, rich espresso colorations like Viola Davis who has cool, pink undertones or Lupita Nyong'o who has warm, yellow undertones.